Instagram ranking - Netherlands

Today, more is needed to measure a residence's attraction than the building and premises.
It is often about promotion and storytelling via social media.

This list contains the top 10 residences in the Netherlands, based on their Instagram accounts and amount of followers.

- Please note :
- A focus lies on Instagram, as this website aims at the next generation of visitors.
- Residences may use other social media channels next to / instead of Instagram.
- Residences may attract many visitors, despite not using Instagram. Other residences may attract fewer visitors, though having many 
   followers on Instagram.
- Rankings are updated periodically. Numbers may need to be updated sometimes.
- Several residences fall under the umbrella of a heritage organization. Therefore, the power/pull factor and attraction of a social media account may be the sum of all sites rather than a single site only.
 

10 - Museum Helmond

2,4k followers

Museum Helmond's Instagram account combines attention to the museum and its historical setting in the castle. Visit the account and you will get an insight into the fun activities and exhibitions. 

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9 - Slot Loevestein

2,6k followers

Slot Loevestein connects history with contemporary stories and situations. The Instagram account is all about engagement and participation. Join online, follow and visit! 

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8 - Slot Zuylen

2,7k followers

The Instagram account of Slot Zuylen feels like a treasure map. You are exploring the castle and its premises while making a tour through history. Once you are done exploring, you want to visit the castle in real life. 

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7 - Kasteel Amerongen

3,6k followers

Stories of noble owners and commoners, tranquillity and business, black-and-white photos and colourful. So much diversity on the Instagram account of Kasteel Amerongen. 

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6 - Kasteel De Haar

12,6k followers

Kasteel De Haar looks like a proper fairytale castle. And the Instagram account shows precisely that. Pictures of special events, historical figures and beautiful panoramas, the account has it all. 

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5 - Muiderslot

5,6k followers

The Instagram account of the Muiderslot combines historical events and stories of today. A visit to their Instagram account is exciting. Most probably resulting in an actual visit to the castle.

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4 - Koninklijk Paleis Amsterdam

8,6k followers

Following the Royal Palace Amsterdam Instagram account isn't about history only. It provides insights into the daily operations when special events take place such as state visits, dinners and other celebrations. 

 

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3 - Paleis het Loo

13,7k followers

A new museum, fun events and social media stories of historical figures and the current Royal family. Paleis Het Loo has it all. The number of followers on Instagram says it all. 

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2 - Kasteel Ruurlo

21,2k followers

Museum More is situated in Kasteel Ruurlo and has attracted quite a following—the combination of contemporary art and the rural setting results in this number of followers. 

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1 - Paleis Noordeinde

919k followers

The Dutch Royal family has social media accounts, including an Instagram account. It is the perfect way to show impressions of the palaces such as Paleis Noordeinde. Add to this the open days in summer for visitors, and it results in quite the following online. 

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